See how a licensed Alabama Google data engineer can optimize your company’s Google ads reach and campaign.
Google Ads is arguably the most targeted form of advertising you can do. People searching on Google search tell you precisely what they are looking for, and your Google ad can show up alongside those searches.
As long as you set up conversion tracking on your website, Google ads are also pretty much the most traceable form of advertising you can do. The data collected lets you work out the cost per lead and know which targeted ad is most effective.
On the contrary, it is tough to know how well radio and print ads are working.
You can assume it’s working if your store gets busier after running a radio or print ad. But can you work out the cost per lead or target the ad at different times to know which is best?
What if you did print and radio at the same time?
Unlike Google ads, it’s next to impossible to know how well each print or radio ad worked.
Nope. Google Ads is an advertising platform giving you a vast network of advertising locations and campaign types. They range from the most common Search Ads, Display Ads (banners you see on websites, not pop-ups), Re-marketing to your different website visitors, YouTube, and Gmail Ads.
There are also many different ad formats ranging from text display ads to static banners, animated banners, videos, and lightboxes.
Both are important.
Google Ads is a quick way of bringing in targeted traffic to your website.
It is fast to set up and generally a far quicker way to generate traffic than SEO. Both are ongoing investments, but you’ll only pay for Google Ads if people are interested in your product and click through to your website.
However, with SEO, you have to invest before you get the traffic. SEO should always be an essential element of your digital marketing mix, and it’s often overlooked and underestimated by both business and web developers.
It is a longer-term game involving the correct setup of your website and online presence that ultimately brings you more organic search and referral traffic. You don’t pay for this traffic, but you’ll pay with time and money to get it right.
Certain SEO elements will help improve the quality of your Ads campaigns.
It is important to understand that running paid advertising with Google will not make any difference to your organic search rankings. However, it may improve the click-through rate of your organic listings.
We realized that the many people who feel it’s a waste of money are either because they had run campaigns in-house without the appropriate knowledge or had a bad experience with an agency.
We can change your perspective of Google ads by showing how much good they can do to your small business marketing campaign.
Our onsite and offsite SEO consulting team will help your website reach a #1 page ranking and improve your traffic goals.
Onsite SEO includes the measures implemented in your website to improve its search engine rankings by optimizing your overall content quality, page performance, and content structure.
It depends on various factors like:
Offsite SEO Focuses more on leveraging other websites to improve your online position and search rankings based on a few factors like:
Onsite and offsite SEO are both necessary to improve your website’s search engine rankings and create an easily found website. You need to initially focus on onsite SEO or your website content.
Once your content is optimized, we focus on offsite SEO to generate backlinks to your site and help build your site authority on your niche.
We are constantly asked if SEO is still worth it. The short answer is YES!
It’s, in fact, more critical now because of the recent Google algorithm updates and changes to Google search results pages. It’s just that the old SEO techniques that used to get results before don’t work anymore.
SEO requires more than good content, and we keep abreast with the latest onsite and offsite SEO techniques to ensure your website gets and maintains a good search engine ranking!
Let an expert with small business services and e-commerce industrial websites design and build your dream website.
While each website we build is unique, we follow the same design and development process. We guide you through the process and let you view our progress through real-time updates. We cannot define the exact timeline of the web design process. It depends on the complexity of the website and the type of website you are looking for.
The process starts with an analysis of your needs and understanding your goals so that our designer can come up with the best plan to make them a reality.
We then build a strategy combining the best your company offers and our professional website marketing tools. It gives us ideas for the design, which we let you get involved in as much or as little as you want.
You, however, provide the final approval of the entire website design. And yes, you can obviously make modifications whenever you want, because your complete satisfaction is our goal.
We start the development phase once we have our strategy and approved design in hand. This is when our programmers write the related programs and set up your online stores. Once the developmental phase is over, we add the relevant content to the pages and products to the store.
We don’t just build websites.
We also test the complete website to look for potential problems that may hamper the site’s maximum working potential. When you approve everything that your website is ready for implementation, we deliver our expert marketing services to generate new traffic, visitors, and customers to your website every day.
Yes, we do. We create each website design from scratch without using any templates or pre-made designs. We keep you involved through the design process and make your website based on your goals.
We also take a look at your competitor websites to develop the optimal customized website that will help get you a #1 page ranking. Customer satisfaction is our goal, which is why we provide multiple mock-ups until you find a design you are 100% happy with.
Yes, we know that you expect visitors from both mobile and laptop/computer uses. This is why we optimize your website using a responsive website design. Responsive website designs are displayed on all devices, no matter the screen size or resolution.
Yes, because we don’t just design websites. We also help with its marketing. We design your website keeping your design and search engine optimization in mind.
It helps ensure your site gets good search engine rankings and more visitors. While search engine effectively helps increase website viewers, we can also create a paid online Google ads marketing campaign.