Orca’s website was confusing and needed to have a faster experience, so users could easily find out which store nearest to them sold the products. they also needed a more lighter and more navigable corporate website that allowed for distributors to distinguish content specifically targeted for them versus the general public.


We built individual landing pages for to be used for geo-targeting campaigns surrounding stores that carried their products. We also simplified and lighted their site with more product images and a simple way to find a store, order the product online or become a distributor.